Slow fashion movement
Who made my clothes? How was it made? What is it made of?
All our pieces are handcrafted and made to order in our atelier in Berlin, there is no mass production or ready-made lingerie from the pole. We use lace, silk, cotton and leather when crafting your special custom made item.
The goal is to make Amoreze 100% sustainable over the next two to three years. Environmental awareness and social responsibility are important milestones for us.
Amoreze is a Slow-Fashion start-up brand: fancy, sexy, stylish and lasting, is the decisions that we are already meeting. More and more people are starting to be aware of what and from whom/where they are buying things from and a movement towards eco-fashion and slow fashion is being made. Unlike fast fashion, slow fashion production ensures quality manufacturing to lengthen the life of the product. Slow fashion may be considered a revolt or action against the fast fashion movement. Developing a garment with a cultural and emotional connection is also pertinent to the purpose behind slow fashion: consumers will keep an article of clothing longer than one season if they feel emotionally or culturally connected to the article of clothing. Who can understand this will support this movement/trend.
So, from Amoreze point of view slow fashion has everything we need: it’s edgy, sexy and stylish and most importantly sustainable.